Team

Founder-led,
hands-on and flexible by design.

FSC Advisory is led by its founder. You work directly with senior counsel, not an account team, from first conversation to resolution.

Florian Schwalbach

Founder & Senior Advisor

FSC Advisory was founded by Florian Schwalbach, a senior international communications and reputation advisor with more than 20 years of experience helping large, complex organisations such as Bayer AG and British American Tobacco (BAT) communicate through transformation, scrutiny and change.

The practice draws on leadership, strategic communications and reputation work across regulated and high-profile environments, with relevance to life sciences, technology, FMCG and other complex and regulated sectors.

Florian is a German national, speaks English and Portuguese, and works across Germany/EU, the United Kingdom and South Africa.

Point of view

Communications matters most when the path forward is not simple, when organisations are changing shape, narratives are contested, and trust needs to be protected and rebuilt.